AgeEconomie – Silver économie – Marché des Seniors
Le Portail d'actualité et d'analyses du Marché des Seniors et de la Silver économie
What do Baby Boomers fear most about aging? Half indicate that losing mental capacity is their biggest fear. And 46% of Boomers already state that their brain fitness has declined …
Boomers Searching for Energy and Brain Health LireEn 2005 en Allemagne, le nombre de naissances est tombé au niveau le plus bas de la période d’après-guerre, 686 000, soit 3 % de moins que les 706 000 …
Allemagne : La natalité atteint un seuil historiquement bas LireRetirement villages, a relatively new development in the UK, are proving popular with older people as places to live, according to research for the Joseph Rowntree Foundation. Attracted by having …
UK: Retirement villages are ‘hits’ with older people Lireust in time for Spring, electronic retailer HSN’s catalog division, Cornerstone Brands, is launching "IOS" (Individual Original Style), an innovative new women’s fashion apparel catalog exclusively designed for women 40 …
New Female Apparel Line Targeting Baby-boomers With Style LireCould you present The Praxi Group? The Praxi Group is a full-service, multi-methodology primary market research company. We understand the importance and value of including the voice of the …
Companies that achieve success in this marketplace must recognize the complexity of the older population LireLe chef du gouvernement libéral-conservateur danois Anders Fogh Rasmussen a proposé mardi 4 avril de repousser l’âge de la retraite de 65 à 67 Face au vieillissement de la population, …
Le gouvernement veut repousser l’âge de la retraite LireFit After Fifty, Inc. (Pink Sheets:FTFY) announced today that it is expanding its marketing campaign to include 40 plus adults and also encourage them to improve their health and fitness …
US: Fit after Fifty Inc. Expands Marketing Campaign LireA study by WSU Marketing Professors David Sprott (l) and Darrel Muehling (r) shows the use of nostalgia in advertising is an effective way to reach consumers. The researchers expect …
WSU Researchers Explore Nostalgia’s Growing Impact on Advertising LireOver 150,000 seniors have already benefited from reverse mortgages. A California reverse mortgage is a loan that enables senior homeowners, age 62 and older, to convert part of their home …
US: California Reverse Mortgages Give Seniors Financial Security LireGreatCall, Inc. and Samsung Electronics Co., Ltd., today announced "Jitterbug," a unique combination of handset and service with unprecedented simplicity. Jitterbug is targeted towards baby boomers and their parents who …
First Cell Offering to Provide Simplicity for Boomers and Their Parents Lire