AgeEconomie – Silver économie – Marché des Seniors
Le Portail d'actualité et d'analyses du Marché des Seniors et de la Silver économie
Mitsubishi Motors Corp. on Tuesday launched a new minicar named « i » as part of its business rehabilitation efforts, mainly targeting baby boomers who will retire over the next few years. …
Mitsubishi Motors launches ‘i’ minicar, targeting baby boomers LireAvec la limitation des naissances, la Chine prend un dangereux coup de vieux. En 2050, elle comptera 470 000 centenaires et le vieillissement de sa population est quatre fois plus …
La Chine sera vieille avant d’être riche LireCertains secteurs partent avantagés face à l’évolution démographique, comme la santé ou le tourisme. Mais rien n’est gagné d’avance: pour toucher une clientèle aussi large que possible, il faudra s’adapter. …
Tous les secteurs ne sont pas égaux face à l’évolution démographique LireInterview between Dick Stroud, Managing Director, 20plus30 and Janet Kiddle the founder and MD of Steel Magnolia 1. Can you remind us about your company Steel Magnolia and the …
How research of the 50-plus market is changing LireThe baby boomers are heading for senior citizenship and the most populous generation in history is about to give life to yet new markets. The news this week that giant …
Boomers fuel growth of technology-based home healthcare solutions LireThe launch of a new make-up line from Revlon aimed at the 50+ market targets one of the biggest growth areas of the moment – skin care for the first …
Revlon taps into graying baby boomers LireThe eldest members of the baby boom generation turn 60 this year, but that doesn’t mean they’re slowing down. Today’s middle-aged Americans are more active than preceding generations, and companies …
Marketers Shift Tactics to Lure Baby Boomers Lire; U.S. Workers Confident – But Not Well-Informed – About Retirement Income, According to AXA’s Global Retirement Survey ; NEW YORK, Jan. 24 /PRNewswire-FirstCall/ — Did you know that more …
U.S. Workers Confident – But Not Well-Informed LireThirty-five percent of American parents say they play computer and video games, according to an unprecedented national survey released today by the Entertainment Software Association (ESA) and conducted by Peter …
Thirty-Five Percent of American Parents Play Video Games LireRemember when the thought of retirement conjured up images of trips to a warm climate, outings with the grandkids, or endless days of golf? Retirement used to be known as …
Revenge of the Baby Boomers: Changing the Face of Retirement Lire