Auteur/autrice : admin

You are Robin Raff, President of Boomer Business and Beyond, Inc. Could you introduce the company?I am President of Boomer Business and Beyond, Inc. – a consulting firm that provides …

A leading authority on the role of technology in caregiving and better living for seniors says that the recent finding of the Center for Aging Technologies (CAST) that Boomers are …

In 2004, seniors (55+) accounted for 26 per cent of the European £11.1bn (€16.1 bn) ready meal market, according to a new report from Datamonitor. A reflection of the wider …

Innovative technologies and practices proven to increase response rates by as much as 500 percent were recently showcased to marketing professionals at a symposium held by G. A. Wright Marketing, …

Boomers are a prime and growing target audience. Does your product speak to them? Does your product’s packaging compel them to buy it? If not, you are missing a very …

The market demand for senior care facilities is the strongest it has been since the mid-1990s, and with buyers paying premium prices, owners of high quality portfolios are flooding the …

CareMinders Home Care, Inc. a franchisor in the companion/personal in-home care industry has selected CareKeeper’s VividNet(TM) and VividCall(TM) software solution for deployment throughout its franchisee base. CareKeeper is a pioneer …

Treatment with a low-dose diuretic cuts by half the chance that an older person with high systolic blood pressure will develop heart failure, according to results from a National Institutes …

More than 40 financial services industry leaders, representing major banks, wirehouses, fund companies and broker/dealers, recently attended a retirement income symposium, hosted by Genworth Financial (NYSE: GNW – News) in …

‏You are Ayala Rahav, co-founder and CEO of Senior Touch Ltd. based in Israel. What is the purpose of the company? The purpose of Senior Touch is to bring older age …