Preventive Medicine(TM), the new brand name for preventive care company, TriMedix, Inc., better reflects its health services specialization focused on Baby Boomers’ demand for preventive care, according to company president, Christopher Fey. ; « Our goal is to be the dominant brand in the category of consumer-driven, physician-integrated preventive medicine. US Preventive Medicine(TM) is more descriptive of our focus in the national marketplace where we plan to place our market exclusive, hospital and physician partnered preventive care centers, The Center for Preventive Medicine(TM), within easy reach of every household in the country in a few years, » Fey said. ; « Baby Boomer driven demand for preventive medicine services is a $5 billion market in the U.S. Through our hospital and physician group partnerships we believe our turnkey Centers for Preventive Medicine(TM) system can become the national market leader delivering sophisticated, clinically appropriate preventive care solutions that ultimately will enable consumers to live life better and longer. ; « In the process, we plan to create a leadership position in preventive medicine similar to positions other leading companies have created in their respective market segments. The attractiveness of our model is that we utilize the existing assets, resources
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